How has iPhone changed the UK Mobile Market place

Since its introduction in 2007, the iPhone has had a huge impact on the mobile phone industry in the UK. Prior to the iPhone, most mobile phones were basic devices that were primarily used for making calls and sending text messages. However, the iPhone introduced a new level of functionality and sophistication to the market, offering users a wide range of features and capabilities that were previously unheard of in a mobile phone.

One of the biggest ways that the iPhone has changed the mobile phone industry in the UK is by popularizing smartphones. Before the iPhone, smartphones were relatively rare and were mostly used by business professionals. However, the iPhone’s sleek design and user-friendly interface made it appealing to a wider audience, and it quickly became the must-have device for anyone who wanted to stay connected and on-the-go.

In addition to popularizing smartphones, the iPhone has also had a major impact on the way that people use their mobile devices. With the iPhone’s array of built-in apps and access to the App Store, users can do almost anything with their phone, from checking their email and social media to ordering food and booking tickets. This has made the iPhone an indispensable tool for many people in the UK, and has led to a significant increase in the amount of time that people spend on their mobile devices.

Another way that the iPhone has changed the mobile phone industry in the UK is by driving innovation. The iPhone’s success has spurred other manufacturers to create their own high-end smartphones, and the intense competition has led to a constant stream of new features and capabilities. This has benefited consumers, who now have access to a wide range of advanced mobile devices, and has also helped to drive the mobile phone industry forward.

Overall, it’s clear that the iPhone has had a major impact on the mobile phone industry in the UK. It has popularized smartphones, changed the way that people use their mobile devices, and driven innovation in the industry. As a result, it has become an integral part of daily life for many people in the UK, and has fundamentally transformed the mobile phone market.

iPhone 14 Pro Camera Review

The new iPhone is on its way and as always there is an endless number of youtube reviews for the new device.

This iPhone Camera review from Peter McKinnon has to be one of the stand-out reviews. it’s a professional photographer’s take on how well the new iPhone holds us against other professional cameras.

not only is it a great take but it’s also an amazingly well-produced video.

iPhone 4.1/5

I’m not going to say that I I’m some kind of super reliable authority on the crazy world of Apple rumors however I have made an observation over the last week that may have some merit on the pending and imminent release of the iPhone 5/4.1.

I work in retail for a major Mobile phone company and have done so for some time. 11 years to be exact. Part of my job involves managing stock allocation with in own little domain. If I work back to 6 June 2010; the day that the iPhone 4 was announced by apple the stock situation for the iPhone 3Gs 16GB was already falling off the edge. What I mean by this is that around 3 months before there was a noticeable drop in stock allocations for the 3GS combined with a push on offers on the older 3g model.

Apple don’t normally communicate stock level allocations. Basically you don’t get much of a chance to see what stock you are going to get from apple until you actually have it. You place your order for units and then you get what your given. Often you get exactly what you have asked for; but not all the time. Over the last 3 weeks the stock situation on the iPhone 4 and 3Gs 8GB has been a nightmare.

Offer around the iPhone 3Gs 8GB have been running in force across most UK networks for the last month and I have seen about a 80% drop in iPhone stock on last allocation.

yesterday all Pre-pay stock of all iPhones models was reallocated for contract stock. Stock rooms across UK mobile retailer are emptying of iPhone stock.

This could have been just the retailer that I work for. No. I have spoken to contacts within all of the major high street mobile retailers and they are give or take a little in the same situation.

The pressure is building; a storm is about to be unleashed.

We all know this already unless you have been sleeping under a rock or just don’t give a crap. The overall consensus however is that we are looking at a new iPhone 5 and that we are looking at a “fall” release along with iOS 5.

l think we are going to see something else happen.

Based on the current stock levels and and the beta stage for iOS 5. Its clear that something new is in the pipe lines. One issues is however that we have not seen any massive reliable information regarding new bodywork for the iPhone. Something that would be hard for apple to hide. The nightmare Apple had with the great iPhone leak of 2010 when an employee lost his iPhone in a bar will make apple extra careful this time around but with the current storm building people will be looking for the leaks.

With nothing solid going on in that department it would suggest that something else is happening. They are going to be using most of the same parts they have now. An easy update on the camera, a quick switch on the glass on the back of the iPhone 4 and finish it off with a iPad 2 processor. They could update the screen without any information leaking out as most display manufactures are spitting out small high end screen like they are going out if fashion without any idea who the hell they are making them for. Smaller memory chip would allow for an easy storage update and you are done. A new, but not so new iPhone 4.1

discontinuation of the iPhone 3Gs 8GB; a new iPhone 4 8GB and the release of a new iPhone 4.1 32GB and 64GB.

The 2 best things about the iOS4 update

So the update is out.

Apple’s servers have managed to cope with the massive influx of people downloading and updating there iPhone’s.  As well and the larger volume of App updates to ready for multitasking.

Here is what I think are the best two things about the new update.

1. Everyone that is not getting an iPhone 4 will feel like that have just got a new phone out of their iPhone 3Gs running iOS4.

2. iBooks with PDF’s, a little bit of software called Calibre and torrent sites.

Well the best things so far.

Android is going to hit it extra big.. Quickly!


I’m going to put myself out there and say that over the next few week will be the start of the mass switch from OS X (iPhone) to Android as the mobile system of masses.

The first phase of the early Android has come to an end (HTC Hero, Motorola Dext, HTC G1) and Adriod had so far done a great job to get to its current position in the market; now the big players running Android are starting to land.

The new Sony Ericsson Xperia (Android) handsets are about to hit the stores. I believe that this will be the first range of handsets that will drive the similar cool, easy to use and geeky for the none geeks feel that drove sales in the iPhone. The collection of application that are available for Android handsets compared to the iPhone are not as much of an issue as it used to be and is only going to get better.  Windows Mobile, now re-branded as Windows Phone with WM 7 is just too little, too late.

Sony Ericsson has some great handset designs (when they put the effort in) and once people have got passed the initial “Sony Ericsson handsets always have rubbish software on them” issue; and realise that its not Sony Ericsson under the hood; I think that we are going to see a lot of the new Xperia handsets floating around attached to the side of peoples heads.  The X10 will be the front runner.

Do you think Android is going to be the front running in the mobile market?

Am I wrong?

What color are your pants?

The iPhone – coming to a network near you.

Its fair to say that the iPhone has moved the benchmark on what a mobile phone can be forever.  Unprecedented usability for a touch screen device and backed up with it own endless supply of applications that will do everything from fart to monitor your insulin, all tied together with a little bit of iPod culture.  Its downfall has always been the mobile network infrastructure that makes it tick and in the UK that is all about to change.

O2 have been the sole supplier of the device in the UK since its launch however that is going to change with both Orange and Vodafone signing deals with Apple to supply the iPhone and the possibility that this will open to all networks later

The above iPhone advert that still shows the “Only on O2” was band in the UK due to Apple not making it clear that the internet speeds on the handset are “subject to availability”.   Its that “availability” that has let down a lot of Apple customers when it come to the handset giving them everything they wanted from the £200 they handed over.

So if you thinking about jumping on the iPhone band wagon or you’ve renewing to the latest version;  who should to be going with?  The networks are going to be dragging in customer with shinny new iPhone talk plans.  This however is nothing new and the reality of it is that each network is going to be about the same with some pro and cons regardless which network you may go with.  As always Apple will be dictating the price on the handset something you just going to have to live with.  Customer service is the next thing to consider but you hear about horror stories from customers on any and all of the UK mobile operators… Just face it none of they will ever get it right every time; you just need to hope and pray that it doesn’t go tits up on your watch.  The reality of it is that as long as your provider is giving you true unlimited data the new decider is going to be who is going to have the best “subject to availability”?

According to Ofcom Orange currently have to best 3G coverage in the UK so on face value seem like the best option although not all of that coverage fully supports HSDPA.  If however you consider the joint partnership between Orange and T-Mobile that was announced recently it could make for a network in the uk that will give us an mobile infrastructure worthy of the iPhone.

Combined T-Mobile and Orange 3GCoverage
Combined T-Mobile and Orange 3GCoverage